Welcome!

@ThingsExpo Authors: Zakia Bouachraoui, Elizabeth White, Liz McMillan, Pat Romanski, Yeshim Deniz

Related Topics: @ThingsExpo, Java IoT, Linux Containers, Agile Computing, @CloudExpo, @DXWorldExpo

@ThingsExpo: Blog Post

The 'Internet of Things' and The Transformation of GE | @ThingsExpo [#IoT]

From We Bring Good Things to Life to Industrial Machines in the Cloud

The Transformation of GE

General Electric (GE) has been a household name for more than a century, thanks in large part to its role in making households easier to run. Starting with the light bulb invented by its founder, Thomas Edison, GE has been selling devices ("things") to consumers throughout its 122-year history. Last week, GE announced that it is officially leaving that job to others. While the lighting division will stay, GE will now turn its attention to selling industrial machinery and analytics as a service to other companies.

GE's transformation to focus on building industrial machines such as aircraft engines, locomotives, gas-fired turbines and medical imaging equipment has been underway for quite some time. But for those that grew up with GE, the company's catchy slogan, "We bring good things to life," used between 1979 and 2003, is synonymous with what the brand stood for. Who could have imagined in 1979 when its advertising firm first came up with that memorable catchphrase how well the slogan would capture where GE was headed in the era of the industrial Internet and the Internet of Things (IoT)? GE has been systematically moving to secure its place in both of these fields. Wind turbines, locomotives, jet engines and other industrial machines are all examples of products that have successfully transitioned to being sold as a service.

The jet engine use case serves as an illustrative example of the as-a-service movement. We all know that the jet engine is a complex product, which is why airlines have separate agreements with engine maintenance providers, usually the same companies producing the actual jet engines. For those unfamiliar with this industry, it might come as a surprise that usage determines jet engine costs, which has proven to be a truly compelling customer value proposition. Rolls-Royce came up with the Power-by-the-Hour concept that is relevant to so many other industries: provide the exact same service for exactly the same products, but charge customers per flying hour of the engine. It is worth noting that Rolls-Royce introduced it about 50 years ago, before the idea of "the cloud" even existed.

The actual business case is straightforward for the end user. Airlines have a difficult time forecasting how often equipment will break down. Additionally, the cost of repair and stocking spare parts is not desirable as what the airline really wants is the engine to fly. That is precisely what the Power-by-the-Hour contract offers: customers buy functionality (a flying engine) and not spare parts. A company selling you parts and labor has a direct incentive to sell you more of it. Under the Power-by-the-Hour model, the service provider is actually incentivized to perform more proactive maintenance (operating time is money; downtime is not) or maybe even design a better engine. Both the customer and the service provider get what they want out of the service agreement.

GE took the cloud and IoT push one step further in 2013 when it introduced Predix, an analytics platform for managing data produced by industrial machines in the cloud. Predix offers a common architecture, combining intelligent machines, sensors and advanced analytics to convert data from machines produced by GE into offerings for corporate customers. Industries served include global enterprises in aviation, health care, energy production and distribution, transportation and manufacturing. Airlines, railroads, hospitals and utilities have the ability to manage and operate machines in the cloud. These solutions are offered in a cloud-agnostic-way and can be deployed on premise at a customer site, in GE's cloud or in a third-party public cloud like Amazon Web Services. In the case of AWS, the intent is to enable a customer to layer GE analytics services on top of data stored in Amazon's cloud. Services include condition-based maintenance, fuel consumption, outage management, and controls and plant automation. For example, a utility provider can run advanced data modeling programs and simulations to optimize power output to meet fluctuations in demand. By doing this, customers can move the compute-intensive processing performed by machines into the cloud, saving time and money during spikes, such as spikes in the power grid.

GE has two major products: its Predictivity line, which provides real-time data analytics across a company's network, and Proficy Historian HD, a separate service based on open source Apache Hadoop to provide historical analysis. The target customers for this service are existing GE heavy-machinery customers.

GE will certainly not be the only provider that wants to capture and derive value from the vast amounts of data generated by its machines and devices. There are tremendous opportunities for companies that can tailor specific services to vertical markets. GE's go-to-market strategy also highlights another trend we expect to see across cloud and Internet-of-Things partners. GE is working with AWS and analytics firm Pivotal to package offerings for the as-a-service movement, and also in the mix is a global alliance with Accenture to develop technology and analytics applications across industries.

Companies like GE that are already in a variety of industries are increasingly trying to make business decisions based on data, particularly as the rise of the machines continues. Companies that can capture the data, bring it to the cloud, provide actionable decisions, and adjust and monetize the entire supply chain will win big.

Interested in learning more about these developments?

Follow us on Twitter to make sure you don't miss our next blog.

Conference Schedule Announced

Are you ready to put your data in the cloud?

What is the future of security in the cloud?

Does Docker quickly advance the development of an IoT application?

What are the implications of Moore's Law on Hadoop deployments?

Get all these questions and hundreds more like them answered at the 15th Cloud Expo, November 4-6, 2014, at the Santa Clara Convention Center, in Santa Clara, CA. The Cloud Expo / Big Data Expo / @ThingsExpo / DevOps Summit programs are now available for you to inspect and investigate in advance.

Our upcoming November 4-6 event in Santa Clara, California will present a total of 10 simultaneous tracks by an all-star faculty, over three days, plus a two-day "Cloud Computing Bootcamp" presented by Janakiram MSV, an Analyst with the Gigaom Research analyst network, where he covers the Cloud Services landscape.

Cloud and Big Data topics and tracks include: Enterprise Cloud Adoption, APM & Cloud Computing | Hot Topics, Cloud APIs & Business, Cloud Security | Mobility, Big Data | Analytics.

@ThingsExpo content tripled from a single track in New York to three simultaneous tracks: Consumer IoT, Enterprise IoT, IoT Developer | WebRTC Convergence.

DevOps Summit also doubled from a single track in New York to two simultaneous tracks: "Dev" Developer Focus and "Ops" Operations Focus.

Schedule for Cloud Expo / Big Data Expo / @ThingsExpoHere

Schedule for DevOps SummitHere

Now that we have published the full conference schedule, please check back for daily updates as we finalize new session abstracts by working with our distinguished faculty members. For your questions please contact us at events (at) sys-con.com. Last but not least we will announce our keynotes on the hottest subjects to be delivered by world-class speakers!

The largest 'Internet of Things' event in the world has announced "sponsorship opportunities" and "call for papers."

The 1st International Internet of @ThingsExpo was launched this June at the Javits Center in New York City with over 6,000 delegates in attendance. The 2nd International Internet of @ThingsExpo will take place November 4-6, 2014, at the Santa Clara Convention Center in Santa Clara, California, with an estimated 7,000 plus delegates attending over three days.

@ThingsExpo is co-located with 15th International Cloud Expo and will feature technical sessions from a rock star conference faculty and the leading IoT industry players in the world. In 2014, more than 200 companies will be present on the @ThingsExpo show floor, including global players and the hottest new technology pioneers.

Sponsorship and Exhibit Opportunities for @ThingsExpo Silicon Valley and New York Are Now Available
Sponsors and exhibitors of Internet of @ThingsExpo will benefit from unmatched branding, profile building and lead generation opportunities through:

  • Featured on-site presentation and ongoing on-demand webcast exposure to a captive audience of industry decision-makers.
  • Showcase exhibition during our new extended dedicated expo hours
  • Breakout Session Priority scheduling for sponsors that have been guaranteed a 35-minute technical session
  • Online advertising in SYS-CON's i-Technology publications
  • Capitalize on our comprehensive marketing efforts leading up to the show with print mailings, e-newsletters and extensive online media coverage.
  • Unprecedented PR Coverage: Editorial coverage on IoT.sys-con.com, Tweets to our 75,000 plus followers, press releases sent on major wire services to over 500 combined analysts and press members who attended Internet of @ThingsExpo - making it the best-covered "Internet of Things" conference in the world

For more information on sponsorship, exhibit, and keynote opportunities contact Carmen Gonzalez by email at events (at) sys-con.com, or by phone 201 802-3021. Book both events for additional savings!

@ThingsExpo Silicon Valley (November 4-6, 2014, Santa Clara, CA)
@ThingsExpo New York (June 9-11, 2015, New York, NY)

Secure Your VIP Pass to Attend @ThingsExpo Silicon Valley
Internet of @ThingsExpo announced today a limited time free "Expo Plus" registration option. The onsite registration price of $600 will be set to 'free' for delegates who register during September.

To take advantage of this opportunity, attendees can use the coupon code "IoTSeptember" and secure their "@ThingsExpo Plus" registration to attend all keynotes and general sessions, as well as a limited number of technical sessions each day of the show, in addition to full access to the expo floor and the @ThingsExpo hackathon.

The registration page is located at the @ThingsExpo site here.



@ThingsExpo New York 2015 'Call for Papers' Now Open
The 3rd International Internet of @ThingsExpo, to be held June 9-11, 2015, at the Javits Center in New York City, New York announces that its 'Call for Papers' is now open. The event will feature a world class, all-star faculty with the hottest IoT topics covered in three distinct tracks.

Track 1 - Consumer IoT and Wearables: Smart Appliances, Wearables, Smart Cars, Smartphones 2.0, Smart Travel, Personal Fitness, Health Care, Personalized Marketing, Customized Shopping, Personal Finance, The Digital Divide, Mobile Cash & Markets, Games & the IoT, The Future of Education, Virtual Reality

Track 2 - Enterprise IoT: The Business Case for IoT, Smart Grids, Smart Cities, Smart Transportation, The Smart Home, M2M, Authentication/Security, Wiring the IoT, The Internet of Everything, Digital Transformation of Enterprise IT, Agriculture, Transportation, Manufacturing, Local & State Government, Federal Government

Track 3 -  Developer IoT: WebRTC, Eclipse Foundation, Cloud Foundry, Docker & Linux Containers, Node-Red, Open Source Hardware, Leveraging SOA, Multi-Cloud IoT, Evolving Standards, WebSockets, Security & Privacy Protocols, GPS & Proximity Services, Bluetooth/RFID/etc., XMPP, Nest Labs


@ThingsExpo billboard is viewed by more than 1.3 million motorists per week on Highway 101, in the heart of Silicon Valley

Help plant your flag in the fast-expanding business opportunity that is the Internet of Things: Submit your speaking proposal today here!

Download @ThingsExpo Newsletter Today Here

Chris Matthieu Named @ThingsExpo Tech Chair

Internet of @ThingsExpo named Chris Matthieu tech chair of Internet of @ThingsExpo 2014 Silicon Valley.

Chris Matthieu has two decades of telecom and web experience. He launched his Teleku cloud communications-as-a-service platform at eComm in 2010, which was acquired by Voxeo. Next he built an open source Node.JS PaaS called Nodester, which was acquired by AppFog. His latest startups include Twelephone. Leveraging HTML5 and WebRTC, Twelephone's BHAG (Big Hairy Audacious Goal) is to become the next generation telecom company running in the Web browser. Chris is currently co-founder and CTO of Octoblu.

Website: http://www.ThingsExpo.com

Twitter: http://www.Twitter.com/ThingsExpo

About SYS-CON Media & Events
SYS-CON Media (www.sys-con.com) has since 1994 been connecting technology companies and customers through a comprehensive content stream - featuring over forty focused subject areas, from Cloud Computing to Web Security - interwoven with market-leading full-scale conferences produced by SYS-CON Events. The company's internationally recognized brands include among others Cloud Expo® (CloudComputingExpo.com / @CloudExpo), Big Data Expo (BigDataExpo.net / @BigDataExpo), DevOps Summit (DevOpsSummit.sys-con.com / @DevOpsSummit),  Internet of @ThingsExpo (ThingsExpo.com / @ThingsExpo) and Cloud Computing Bootcamp (CloudComputingBootcamp.com).

Cloud Expo® and Big Data Expo® are registered trademarks of Cloud Expo, Inc., a SYS-CON Events company.

More Stories By Esmeralda Swartz

Esmeralda Swartz is VP, Marketing Enterprise and Cloud, BUSS. She has spent 15 years as a marketing, product management, and business development technology executive bringing disruptive technologies and companies to market. Esmeralda was CMO of MetraTech, now part of Ericsson. At MetraTech, Esmeralda was responsible for go-to-market strategy and execution for enterprise and SaaS products, product management, business development and partner programs. Prior to MetraTech, Esmeralda was co-founder, Vice President of Marketing and Business Development at Lightwolf Technologies, a big data management startup. She was previously co-founder and Senior Vice President of Marketing and Business Development of Soapstone Networks, a developer of resource and service control software, now part of Extreme Networks.

Comments (0)

Share your thoughts on this story.

Add your comment
You must be signed in to add a comment. Sign-in | Register

In accordance with our Comment Policy, we encourage comments that are on topic, relevant and to-the-point. We will remove comments that include profanity, personal attacks, racial slurs, threats of violence, or other inappropriate material that violates our Terms and Conditions, and will block users who make repeated violations. We ask all readers to expect diversity of opinion and to treat one another with dignity and respect.


IoT & Smart Cities Stories
Moroccanoil®, the global leader in oil-infused beauty, is thrilled to announce the NEW Moroccanoil Color Depositing Masks, a collection of dual-benefit hair masks that deposit pure pigments while providing the treatment benefits of a deep conditioning mask. The collection consists of seven curated shades for commitment-free, beautifully-colored hair that looks and feels healthy.
The textured-hair category is inarguably the hottest in the haircare space today. This has been driven by the proliferation of founder brands started by curly and coily consumers and savvy consumers who increasingly want products specifically for their texture type. This trend is underscored by the latest insights from NaturallyCurly's 2018 TextureTrends report, released today. According to the 2018 TextureTrends Report, more than 80 percent of women with curly and coily hair say they purcha...
The textured-hair category is inarguably the hottest in the haircare space today. This has been driven by the proliferation of founder brands started by curly and coily consumers and savvy consumers who increasingly want products specifically for their texture type. This trend is underscored by the latest insights from NaturallyCurly's 2018 TextureTrends report, released today. According to the 2018 TextureTrends Report, more than 80 percent of women with curly and coily hair say they purcha...
We all love the many benefits of natural plant oils, used as a deap treatment before shampooing, at home or at the beach, but is there an all-in-one solution for everyday intensive nutrition and modern styling?I am passionate about the benefits of natural extracts with tried-and-tested results, which I have used to develop my own brand (lemon for its acid ph, wheat germ for its fortifying action…). I wanted a product which combined caring and styling effects, and which could be used after shampo...
The platform combines the strengths of Singtel's extensive, intelligent network capabilities with Microsoft's cloud expertise to create a unique solution that sets new standards for IoT applications," said Mr Diomedes Kastanis, Head of IoT at Singtel. "Our solution provides speed, transparency and flexibility, paving the way for a more pervasive use of IoT to accelerate enterprises' digitalisation efforts. AI-powered intelligent connectivity over Microsoft Azure will be the fastest connected pat...
There are many examples of disruption in consumer space – Uber disrupting the cab industry, Airbnb disrupting the hospitality industry and so on; but have you wondered who is disrupting support and operations? AISERA helps make businesses and customers successful by offering consumer-like user experience for support and operations. We have built the world’s first AI-driven IT / HR / Cloud / Customer Support and Operations solution.
Codete accelerates their clients growth through technological expertise and experience. Codite team works with organizations to meet the challenges that digitalization presents. Their clients include digital start-ups as well as established enterprises in the IT industry. To stay competitive in a highly innovative IT industry, strong R&D departments and bold spin-off initiatives is a must. Codete Data Science and Software Architects teams help corporate clients to stay up to date with the mod...
At CloudEXPO Silicon Valley, June 24-26, 2019, Digital Transformation (DX) is a major focus with expanded DevOpsSUMMIT and FinTechEXPO programs within the DXWorldEXPO agenda. Successful transformation requires a laser focus on being data-driven and on using all the tools available that enable transformation if they plan to survive over the long term. A total of 88% of Fortune 500 companies from a generation ago are now out of business. Only 12% still survive. Similar percentages are found throug...
Druva is the global leader in Cloud Data Protection and Management, delivering the industry's first data management-as-a-service solution that aggregates data from endpoints, servers and cloud applications and leverages the public cloud to offer a single pane of glass to enable data protection, governance and intelligence-dramatically increasing the availability and visibility of business critical information, while reducing the risk, cost and complexity of managing and protecting it. Druva's...
BMC has unmatched experience in IT management, supporting 92 of the Forbes Global 100, and earning recognition as an ITSM Gartner Magic Quadrant Leader for five years running. Our solutions offer speed, agility, and efficiency to tackle business challenges in the areas of service management, automation, operations, and the mainframe.