@ThingsExpo Authors: John Mertic, Elizabeth White, Liz McMillan, Roger Strukhoff, Pat Romanski

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Zuora Caps Record Breaking Subscribed 2014 with the 63rd Release of the Award Winning Z-Business Platform

ZUORA, the subscription billing, commerce and finance leader, capped off Subscribed 2014, the only conference uniquely designed to help leaders in finance, IT, marketing, operations and sales embrace subscription models to reinvent and modernize their businesses.

RECORD ATTENDANCE of nearly 1300 Subscribed attendees and an additional 540 live stream viewers. This is nearly double the attendance of the Subscribed 2013 conference held only 9 months ago.

NEARLY 100 NOTABLE SPEAKERS from high growth companies and large global enterprises, including:

  • David Wadhwani, SVP & GM, Adobe
  • Mike Kail, CIO, Netflix
  • Neil Williams, CFO, Intuit
  • JB Wood, CEO, Technology Services Industry Association (TSIA) and author of B4B
  • Andrew McAfee, Principal Research Scientist, MIT and author of The Second Machine Age
  • Alan Parsons, Producer, Engineer & Artist, The Alan Parsons Project
  • Cathy MacDonald, CIO, Xplornet
  • Peter Coffee, VP, Stratgic Research, Salesforce
  • Thomas Salmen, CIO, Telecom New Zealand
  • Ben Shields, Partner, Deloitte
  • Mark Fields, CTO, Thermo Fisher
  • Hans Wald, CIO, Thomas Publishing
  • Jim Franklin, CEO, Sendgrid
  • Lenin Cruz, CIO, Connect America
  • Clodagh Murphy, Managing Director, Eclipse
  • Jeremy Crawford, COO, MLS Listings

EXEMPLARY ECOSYSTEM of 30 partner sponsors, including PwC, Accenture, Deloitte, and Salesforce

REPRESENTATION FROM DIVERSE INDUSTRIES: attendees and speakers represented a diverse cross section of industries: media, telecom, healthcare, internet-of-things proving that the Subscription Economy is a phenomenon that cuts across every industry.

THE LAUNCH OF Z-BUSINESS NINE, the latest edition of Zuora’s Relationship Business Management (RBM) solution designed specifically for global, multi-divisional enterprises that are reinventing their business models around recurring revenue. Z-Business Nine delivers massive scalability, the highest levels of security and compliance, flexible data access controls, and connectors and reference architectures that give enterprises the tools to allow NINE to co-exist with legacy ERP systems.

5O NEW FEATURES UNVEILED, across all editions of Z-Business, the highlights of which include:


FEATURE ENTITLEMENTS to help businesses easily personalize offerings for customers and streamline downstream provisioning processes.

GUIDED SELLING designed for businesses that have large, complex catalogs and therefore need to guide sales and service professionals to the right products and right add-ons in an intuitive, amazon-like browsing experience.

NEW CONFIGURATION OPTIONS for e-commerce hosted pages that make for an easy, intuitive checkout experience and reduce checkout abandonment.


CONDITIONAL LOGIC ON INVOICES that will allow enterprises to dynamically tailor the branding and content that is inserted on invoices based on information about the customer

OUT-OF-BOX INTEGRATION WITH AVALARA for customers that do business in a large number of taxable regions with complex tax calculation and remittance needs

DOUBLING THE NUMBER OF PAYMENT GATEWAYS AND PAYMENT PARTNERS to allow global businesses to accept payments in over 100 countries


FOREIGN CURRENCY CONVERSION for businesses that transact in multiple currencies and need to roll up their transactions to a single home currency

AUTOMATED JOURNAL ENTRIES to help subscription businesses summarize their recurring transactions into debits and credits, that can be fed into any accounting system application.

ABILITY TO VIEW UNBILLED DEFERRED REVENUE a key indicator of the financial health of any subscription business.


A HOST OF NEW SECURITY FEATURES, including two-factor authentication, Single Sign-On (SSO), IP address restrictions to reduce the threat of security breaches at point of authentication, and SMTP email configuration to reduce the threat of email phishing.

A CAPACITY BOOSTER, allowing enterprise CIOs to deliver the scalability that can process 375 synchronous orders per second and deliver millisecond response times across the globe.

DATA ACCESS CONTROLS that allows CIOs to determine how data is shared or isolated between different business units.


  • Brent Leary, @BrentLeary: [email protected]: Zuora customers generated 600M customer moments, 20M payments in last 12 months; 5.5B pieces of customer data. #Subscribed14”
  • Trendsmap SF, @TrendsSF: “#Subscribed14 is now trending in #SF trendsmap.com/us/san+francisco”
  • Jessica Szeto, @jlszeto:Z-connect puts power into the hands of the CIO enabling further #oracle #SAP and #Salesforce integration! #Subscribed14 @Zuora”
  • Nick Mehta, @nmehta:So amazing to see how far @tientzuo and the @ Zuora team have taken this company and industry. #Subscribed14”
  • Adobe, @Adobe: “Our SVP @DWadhwani shares a story of our all-in transition to subscriptions at #Subscribed14”
  • Cortney Gogarty, @cgogarty: [email protected] - how does the @HasOffers Finance Team get their hands on this dashboard feature early on?? ;) ;) ;) #Subscribed14”
  • Michael Geller, @mgeller142: “At #Subscribed14 - product team launching some very cool features. Congratulations @Zuora! Great to see the subscription economy growing.”
  • Christopher Hennes, @cchennes: [email protected]: @cchennes...favorite feature feedback...Many will be useful; Conditional Invoices will give us a LOT of mileage!”
  • Peter Coffee, @petercoffee: “New bus. models “must embrace 3 constituencies: geeks, machines, & outsiders” @amcafee #Subscribed14”
  • Derek Slayton, @TheDerekSlayton: “Extremely impressed with the Zuora conference today. Great speakers & excellent content, these guys get it.”
  • Cole P, @colepcannon: [email protected] says being a CFO is cool right now! CFO role is changing, especially in the #subscriptioneconomy #Subscribed14 #TheNewCFO”
  • Martin Doettling, @mdoettling: “Alan Parsons talks about buying pantyhose to suppress mic wind noise in Beatles’ famous rooftop show. #Subscribed14”
  • Tyler Sloat, @tylersloat: “#Subscribed14… The only issue is that every session is standing room only. Next year, Moscone here we come”


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