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IoT Expo Authors: Pat Romanski, Kevin Benedict, Cloud Ventures, Liz McMillan, Jnan Dash

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Mobile Commerce News Weekly – Week of April 27, 2014

The Mobile Commerce News Weekly is an online newsletter made up of the most interesting news, articles and links related to mobile commerce and marketing, mobile payments, mobile money, e-wallets, mobile banking, mobile ads and mobile security that I run across each week.  I am specifically targeting market size and market trend information.

Also read Enterprise Mobility Asia News Weekly
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Also read Mobility News Weekly

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The days of the “buy-10-get-one-free” loyalty punch card are as numbered as the paper punch itself. “Within five to 10 years, we’ll move away from punch cards and key fobs and even apps and go to smartphones,” said the director of PricewaterhouseCoopers’ customer.  Read Original Content

Wish, a leading mobile commerce platform founded by Google and Yahoo alums Peter Szulczewski and Danny Zhang, announced it closed a $19 million round of financing led by GGV Capital and Formation8.  Read Original Content

According to the results of the analysis of mobile commerce data by Branding Brand, major retailers have seen a tremendous increase in the revenue generated by their sites that are optimized for smartphone users.  Read Original Content

Ever wonder why your Citrix or VMware mobile applications are so hard to use? Recently, with the increased adoption of mobile devices by enterprises and enterprise workers, remote desktop computing protocol providers are enabling their customers to extend existing applications in an “as-is” format to mobile devices. While it is indeed attractive to consider the usage of remote desktop protocols and their variants as a solution for enterprise mobility, there remains a critical failure of these approaches that have severely handicap them from serious adoption. Join us as we debate and discuss the use of remote desktop protocols and their variants as a solution for enterprise mobility. Join StarMobile as we debate and discuss the use of remote desktop protocols and their variants as a solution for enterprise mobility. http://starmobileinc.com/webinar-virtualization-is-not-mobilization/

China leaves the U.S. in the dust when it comes to embracing m-commerce. Seven out of 10 smartphone users in China have used their devices to make a purchase in the last three months, compared to only 22 percent in the U.S., 13 percent in France and six percent in Belgium, according to Digitas LBi.  Read Original Content

IMRG, a market research firm, has released the results of its latest e-Retail Survey. The survey shows 11 percent of e-commerce professionals believe more than half of all online sales will come from mobile devices by the end of this year.  Read Original Content
Research and Markets forecasts the M-Commerce market in the U.S. to grow at a compound annual growth rate of 32.38 percent over the period 2012-2016. One of the key factors contributing to this market growth is the high adoption of smartphones.  Read Original Content

According to the results of recent mobile commerce research conducted on behalf of ActiePagina.nl, part of the RetailMeNot marketplace, the Dutch will be spending an estimated 69.8 percent more this year over their smartphones and tablets than they did last year.  Read Original Content

Yapital, a payment processor based in Germany, has plans to become a competitor to PayPal in Europe. The company specializes in cashless payments and has seen a great deal of promise in the emerging mobile commerce sector in Europe.  Read Original Content

A new survey from RetaleThe found 71 percent of mobile app users don’t like the idea of being tracked into a store via their smartphones, and 56 percent say they are not interested in receiving push notifications while shopping.  Read Original Content

Lord & Taylor's parent company, Hudson's Bay Co., deployed a mobile app that allows customers to scan print pictures with their mobile phones and then buy the items immediately, without having to visit a Lord & Taylor website.  Read Original Content

According to a recent study by mobile commerce technology provider Usablenet, 30 percent of U.S shoppers use a mobile phone while in a store to help with shopping.  Read Original Content

MarketsandMarkets forecasts the mobile commerce market to grow from $116.1 billion in 2014 to $467.3 billion in 2019. In terms of geography, North America and Europe are expected to be the biggest market in terms of revenue contribution.  Read Original Content

Worldwide retail mobile commerce sales are predicted to represent 27 percent of e-commerce sales in 2014, and to continue growing to reach 43.8 percent in 2017, by which date mobile payments are expected to transfer nearly $1 trillion, according to Business Retail.  Read Original Content

MasterCard believes mobile technology will have a greater role to play in the future of economics and human interaction and MasterCard has been positioning itself to take advantage of this trend. The company has begun adopting digital services designed to provide consumers with “shortcuts” when it comes to commerce.  Read Original Content

A survey by eDigitalResearch in the UK found that of the 1,300 smartphone user participants almost half (45 percent) are “very willing” or “somewhat willing” to allow retailers to send personalized messages to their mobile device. Read Original Content

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Webinars of Note (Recorded)

BYOD Security Battle: No Data at Rest vs. Containers
Cloud Middleware: The Key to Scalable Enterprise Mobility
Lean Manufacturing and Mobile Tech: On-Site Opportunities
Rapidly extend any enterprise application to mobile devices without coding, APIs, or integration.
Retail and Mobile Tech: In-Store Opportunities
Top 5 Mobile Apps for Sales Success

Whitepapers of Note

A Comparison of the StarMobile MORPH Protocol vs. Traditional Remote Computing Protocols
Don't Get SMACked - How Social, Mobile, Analytics and Cloud are Reshaping the Enterprise
Making BYOD Work for Your Organization
Managing BYOD and Legacy Systems
The Secret to Enterprise Mobile Application Adoption
Secure BYOD Apps in a Mobile World
Solving The Mobile Developer Scarcity Problem
StarMobile Transforms Enterprise Apps into Mobile Apps
The True Cost of Mobility

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Kevin Benedict
Writer, Speaker, Editor
Senior Analyst, Digital Transformation, EBA, Center for the Future of Work Cognizant
View my profile on LinkedIn
Learn about mobile strategies at MobileEnterpriseStrategies.com
Follow me on Twitter @krbenedict
Join the Linkedin Group Strategic Enterprise Mobility
Join the Google+ Community Mobile Enterprise Strategies
Recommended Strategy Book Code Halos
Recommended iPad App Code Halos for iPads

***Full Disclosure: These are my personal opinions. No company is silly enough to claim them. I am a mobility and digital transformation analyst, consultant and writer. I work with and have worked with many of the companies mentioned in my articles.

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More Stories By Kevin Benedict

Kevin Benedict is the Senior Analyst for Digital Transformation at Cognizant, a writer, speaker and SAP Mentor Alumnus. Follow him on Twitter @krbenedict. He is a popular speaker around the world on the topic of digital transformation and enterprise mobility. He maintains a busy schedule researching, writing and speaking at events in North America, Asia and Europe. He has over 25 years of experience working in the enterprise IT solutions industry.

Cloud Expo Breaking News
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The Internet of Things is a natural complement to the cloud and related technologies such as Big Data, analytics, and mobility. In his session at Internet of @ThingsExpo, Joe Weinman will lay out four generic strategies – digital disciplines – to exploit emerging digital technologies for strategic advantage. Joe Weinman has held executive leadership positions at Bell Labs, AT&T, Hewlett-Packard, and Telx, in areas such as corporate strategy, business development, product management, operations, and R&D.
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There are 182 billion emails sent every day, generating a lot of data about how recipients and ISPs respond. Many marketers take a more-is-better approach to stats, preferring to have the ability to slice and dice their email lists based numerous arbitrary stats. However, fundamentally what really matters is whether or not sending an email to a particular recipient will generate value. Data Scientists can design high-level insights such as engagement prediction models and content clusters that allow marketers to cut through the noise and design their campaigns around strong, predictive signals, rather than arbitrary statistics. SendGrid sends up to half a billion emails a day for customers such as Pinterest and GitHub. All this email adds up to more text than produced in the entire twitterverse. We track events like clicks, opens and deliveries to help improve deliverability for our customers – adding up to over 50 billion useful events every month. While SendGrid data covers only abo...
SYS-CON Events announced today that the Web Host Industry Review has been named “Media Sponsor” of SYS-CON's 15th International Cloud Expo®, which will take place on November 4–6, 2014, at the Santa Clara Convention Center in Santa Clara, CA. Since 2000, The Web Host Industry Review has made a name for itself as the foremost authority of the Web hosting industry providing reliable, insightful and comprehensive news, reviews and resources to the hosting community. TheWHIR Blogs provides a community of expert industry perspectives. The Web Host Industry Review Magazine also offers a business-minded, issue-driven perspective of interest to executives and decision-makers. WHIR TV offers on demand web hosting video interviews and web hosting video features of the key persons and events of the web hosting industry. WHIR Events brings together like-minded hosting industry professionals and decision-makers in local communities. TheWHIR is an iNET Interactive property.
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"In my session I spoke about enterprise cloud analytics and how we can leverage analytics as a service," explained Ajay Budhraja, CTO at the Department of Justice, in this SYS-CON.tv interview at the 14th International Cloud Expo®, held June 10-12, 2014, at the Javits Center in New York City. Cloud Expo® 2014 Silicon Valley, November 4–6, at the Santa Clara Convention Center in Santa Clara, CA, will feature technical sessions from a rock star conference faculty and the leading Cloud industry players in the world.
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